© 2008-2024 RPX Corporation. All rights reserved.

Michelle Lower

Senior Director, Marketing

Michelle Lower is Head of Marketing at RPX Corporation where she leads product, digital, and event marketing. Her responsibilities include brand strategy, developing all sales and marketing collateral, web design and optimization, and email marketing.

Ms. Lower’s expertise is in developing marketing strategies that drive sales. She has a proven history of uncovering new revenue streams and driving company growth through cross-channel programs, branding, new product rollouts, and product repositioning, with particular expertise in financial services.

Prior to joining RPX in 2014, Ms. Lower led strategic marketing initiatives for the BlackRock Institutional division whose clients include family offices and pensions. She also held a variety of marketing roles within the credit card division of Citigroup. Early in her career, she worked in the investment banking division of Alex. Brown and for the American Express Private Bank.

Ms. Lower received her MBA in Marketing from the Questrom School of Business at Boston University and her BA in Psychology from the University of Notre Dame.